How to Use a SWOT Analysis for Career Development
For the longest, I spent a lot of time working to improve my “weaknesses” - ALL of them - with no real goal in mind other than eliminating weaknesses. What a waste of time! Recently, I realized that my greatest potential for growth is in the area of my greatest strength. Now, this doesn’t mean that I can completely ignore my weaknesses, but I need to be strategic with where I invest my time. A SWOT analysis is the perfect tool to ensure all time and effort is well spent.
This SWOT Analysis Mini Training Video will cover the following:
What is a SWOT analysis?
Why is a SWOT analysis important?
How can a SWOT analysis enrich your career planning process?
How often should you complete a SWOT analysis?
Here’s a snapshot of my SWOT analysis strategy:
Complete a SWOT analysis every six months.
Highlight the weaknesses that expose me to the most detrimental threats.
Highlight my number one strength.
Create a plan focused on eliminating immediate threats & developing my greatest strength.
Quarterly planning is key if you don’t want to let yet another year go by without accomplishing your BIG goals! Quarterly planning allows you to review your progress at a regular cadence and adjust your actions as needed. If what you’ve been doing hasn’t been working OR if you’ve been attaining your goals by way of “luck,” try out this quarterly planning process!